CLIENT

Fisher Printing West

ROLE

Social Media Coordinator

TIMELINE

2024 - Present

PLATFORMS

Facebook, Instagram, Tiktok

Project Overview

At Fisher Printing West, I manage the Facebook and Instagram accounts for grocery stores across California and Chicago, focusing on promoting sales and weekly specials to connect with their local communities. My work includes creating eye-catching posts in both Spanish and English, writing clear and engaging captions, designing videos, and running boosted campaigns to maximize visibility.

I analyze performance metrics to refine strategies, improve engagement, and ensure each store’s promotions and messages effectively reach their audience. By combining creativity with data-driven insights, I help these stores highlight their sales and build meaningful connections with their customers.

Facebook Feed Carousel

Facebook Accounts

Here you will see the various accounts I manage. Each account reflects a unique aspect of my work, showcasing different styles and approaches. Feel free to navigate through them to explore the diverse range of projects, insights, and creative solutions I offer. The organization of these accounts is designed to provide you with a clear understanding of my capabilities and the value I bring to each endeavor.

Results & Impact

Through strategic social media management, I've helped Fisher's grocery store clients achieve significant improvements in their online presence and customer engagement. The bilingual content strategy has successfully connected with diverse community members, while data-driven optimization has ensured that promotional content reaches the right audience at the right time.

The consistent posting schedule and engaging content have built loyal online communities around each store, translating to increased foot traffic and sales. Store managers have reported positive feedback from customers who discovered promotions through social media.

45%

Increase in engagement rate across all accounts

3.8x

Improvement in post reach through strategic boosting

32%

Growth in follower count within 6 months

28%

Increase in website traffic from social media

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