FORMULA 1

BRAND CAMPAIGN

In creating this artwork, I sought to capture the essence of Formula One, where ten teams operate under the "One Formula." While each team adheres to the same set of regulations, they bring their own unique blend of innovation, strategy, and culture to the competition. This diversity in approach creates a vibrant and competitive landscape, where the convergence of similarity and difference fuels the excitement of the sport. Each Grand Prix stands as a testament to the ingenuity and spirit of human achievement in the pursuit of speed.

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